The Art of Programme Management – How to Balance Multiple Tasks and Conflicting Stakeholder Interests

NameBS IIIa5_Bislev.pdf
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Year2011
Author(s)Sven Bislev, Jakob Ravn, Ole Stenvinkel Nilsson
Abstract
Programme management includes a multitude of decisions on numerous parameters: course content, modes of delivery, management of professional and academic standards, admission, grading, finance, and marketing. At the same time, programme management is seen as an organisational response to demands from multiple stakeholders with conflicting interests. How does the process assure salient stakeholders’ influence on programme management decisions? Five groups of stakeholders are considered: Faculty/academics, students, industry/employers, the institution (senior management), and society at large. Different HEIs have chosen different solutions to programme management. In this paper we (1) sketch a conceptual framework for an analysis of HE programme management and (2) describe the framework for study programme management at the Copenhagen Business School (CBS) in Denmark, reflecting on the benefits and shortcomings of this particular organisational model. The discussion serves as a point of departure for developing a holistic model that addresses both multiple tasks and legitimate stakeholder interests.
CategoriesQuality of HE » 2011 6th EQAF